BioCina logo

Senior Digital Marketing and Communication Specialist

BioCina
Department:Marketing
Type:ON-SITE
Region:Adelaide
Location:Adelaide, South Australia, Australia
Experience:Mid-Senior level
Estimated Salary:A$80,000 - A$120,000
Skills:
DIGITAL MARKETINGSEOCONTENT MARKETINGLEAD GENERATIONGRAPHIC DESIGNDATA ANALYSIS
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Job Description

Posted on: February 20, 2025

We are seeking a dynamic and results-driven Senior Digital Marketing and Communications Specialist to join our growing commercial team. This role is ideal for a marketing professional with a passion for life sciences, who thrives in a fast-paced environment and enjoys developing and implementing strategic marketing initiatives to support business growth. This role is for an action-oriented and highly creative doer — a special individual who can make a big contribution by making things happen from conception to execution.

What will you do?

  • Develop and execute marketing campaigns to enhance brand awareness and generate leads for the company’s biologics and small-molecule CDMO services.
  • Conceive and manage digital marketing campaigns, including the company’s website content, email marketing, and social media engagement.
  • Personally manage the company website and social media channels.
  • Personally conceive and create compelling marketing materials, including brochures, presentations, and promotional materials in collaboration with technical teams.
  • Conduct market research to identify trends, customer needs, and competitor activities.
  • Collaborate with CEO, CCO, and technical teams, to ensure marketing strategies align with company objectives and the science that underpins our business.
  • Monitor and analyse marketing campaign performance, providing insights and recommendations for continuous improvement.
  • Coordinate and manage external marketing vendors.
  • Work in concert with the company’s Sales Conference Marketing Specialist, to ensure conference materials and related campaigns and promotions are well aligned with conference objectives.

How will you qualify?

  • Bachelor’s degree in Marketing, Life Sciences, or a related field.
  • 3+ years of marketing experience, preferably within the biopharmaceutical, biotech, or CDMO industry.
  • Strong understanding of digital marketing strategies, including SEO, online advertising, content marketing, and lead generation.
  • Excellent graphic design skills.
  • Excellent PowerPoint, Word, and Excel skills.
  • Excellent written and verbal communication skills, with the ability to translate complex technical information into engaging content.
  • Ability to work independently and collaboratively in a cross-functional team environment.
  • Strong analytical skills and the ability to interpret data to drive decision-making.

What attributes make you the right fit?

  • Strong work ethic, excellent time management, and organisational skills.
  • Self-driven and proactive.
  • Excellent oral and written communication skills.
  • Team player with demonstrated ability to build and nurture positive, productive relationships.
  • Earns a high level of trust with colleagues through high ethics, reliability, and accountability.

How to Apply

To apply, please submit your resume and a cover letter outlining your qualifications, relevant experience, and why you believe you are the great fit for this role via Seek.com. We thank all applicants for their interest, but only shortlisted candidates will be contacted.

As part of our commitment to creating a diverse and inclusive workplace, BioCina is an equal-opportunity employer and seeks to have a diverse candidate shortlisted for this vacancy. All experienced candidates from a range of backgrounds, including genders, people with disabilities, and Indigenous and ethnically diverse candidates are encouraged to apply.

Why work with BioCina?

  • Competitive remuneration and benefits: We offer a competitive salary, a comprehensive benefits package, and recognition for exceptional performance.
  • Career growth opportunities: We believe in growing our people and providing ample opportunities for career development and advancement.
  • Innovation and impact: Be part of a company that goes beyond the boundaries of science and makes a positive impact on patients’ lives.
  • State-of-the-art facilities: Utilise innovative technology and work in a modern, well-equipped facility that fosters creativity and productivity.
  • Collaborative environment: Work alongside passionate and expert professionals who are dedicated to excellence and share common goals.

Join our team and help shape the future of biopharmaceuticals. Together, we can make a difference!

Originally posted on LinkedIn

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